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We’re Moving!!!!!!!

Hi Wonderful readers. This is a quick post to let you know at our posts are moving! YAY!! Yes we have our own site now covering all things Fashion Brand Building, including Trend Prediction which is one of my favourite topics. Come on over to the new site and follow along there. Hope to see … Continue reading

STERYOTYPES: Era Specific

An era is a period of time. You know that already, but depending on where you are in the world, the 40’s, 60’s or even 90’s mean something different to you all. So why is it that when we talk about an era in a trend capacity, everyone seems to know what you are talking … Continue reading

The Computer Saga

So I wanted to pull out a recent event that happened to me two weeks ago to illustrate the really important aspect of realising the world around you and how that impacts on trends in the most fundamental way. If you have a blog, website, use social media, or even just use a computer for … Continue reading

THE 9 SOURCES OF PREDICTION: Part 4

If you haven’t read the earlier parts of this article and you would like to, you can click here: PART 1 and PART 2 and PART 3 8: TREND PREDICTION WEBSITES: So I’ve already mentioned sites like WGSN which are specifically set up for trend prediction, but there are other sites where a similar amount of information … Continue reading

Fashion Trends just aren’t for everyone! Well that’s the biggest load of ………

Ok so for those of you who don’t know. I am a specialised knitwear designer by day in the retail world. But I also quite like knitting as a hobby so occasionally, I do and attend few knitting shows [we’re talking the hobby one here not trade shows] just to see what’s happening in the yarn world … Continue reading